I look forward to the Tour de France every year now being a big fan of the cycling world. My husband is a cyclist and the community it creates has so many wonderful elements and attributes. One, it goes hand-in-hand with great causes like going green and being healthy as well as some of the most influential foundations and charities. Two, it appreciates the effort of good craftsmanship in everything from beer to technology. Three, it's a gentleman's (or gentlewoman's) sport. They have a lot of respect for one another and their fans are some of the most loyal. But lastly, and most of all, they endorse and appreciate great design!!
Bruce Doscher, a Digital Creative Director, stained glass window maker, painter, karaoke enthusiast, eight time marathon runner, and Ironman triathlete (among other things) started his "Tour de France - Daily Poster" project last year. The night before the 2010 Tour started he had an idea: create a poster for each stage! For those of you who aren't familiar with how the Tour de France works, there are 21 stages which are 21 races, one each day (not counting the rest period) of the 3 week tour. There are champs for each stage based simply on who crosses the finish line first that day and then champs for the total tour which are determined by points you earn throughout the 3 weeks. Doscher decided to create a poster illustrating the happenings of each stage everyday. In his description of the project he states, "A unique poster a day is harder then it sounds, but if these guys race hundreds of kilometers at top speed every day, I can turn out a poster a day."
Above is the poster from the final stage of the 2010 Tour featuring the champs of each stage and the entire race. I really enjoy his minimal, vectorized design and get excited to see the new one posted. They remind me of many of the vintage cycling posters. I'd love to see some of them screen printed. You can view the new posters on his facebook page and purchase prints at Zazzle.
Below are all the new one's so far for the 2011 Tour de France. Today was stage 7 but he only has posted up to stage 5.
Enjoy!
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